# PANELKI

> ResidualPlay case file: an overlooked Steam game still earning residual revenue. Estimates carry a ±30-50% error range per title.

- Steam appid: 1836160
- Developer: Alexander Gromyko
- Released: 2022 · Genre: Adventure · List price: $7.99
- Deal grade: A (A = dormant with >=$5k/mo opportunity, D = low signal)
- Est. net residual revenue: $2.6k to $3.9k per month (mid $3.3k)
- Opportunity score: $5.4k/month at x1.65 dormancy multiplier
- Est. lifetime owners: 74.6k · Est. lifetime net revenue: $148.5k
- Review sentiment: 86% positive across 2679 reviews (2330 from Steam purchases)
- Review velocity: 65.5 reviews/month (6-month average)

## Why it's flagged

- Developer silent for 16 months
- Studio quiet across its whole catalog
- Last build shipped 21 months ago
- Store page localized in only 3 language(s)
- Last discounted 1 months ago, 10 sales in the last 12 months

## Where a gross dollar goes (monthly, at current velocity)

| Stage | USD/month |
|---|---|
| Gross storefront sales | $5.9k |
| After VAT / sales tax (-13% blended) | $5.2k |
| After refunds (-9.5% median) | $4.7k |
| Net to developer (after Steam 30%) | $3.3k |

## Monthly review counts, oldest to newest (24 months)

42, 47, 72, 42, 36, 150, 87, 86, 73, 58, 35, 78, 35, 35, 86, 63, 99, 118, 60, 79, 83, 78, 33, 60

## Missed seasonal-sale revenue (modeled)

Skipped 1 Steam seasonal sale window(s) in the last 24 months. Running a -50% discount in those windows is modeled at +$872 net in total, assuming a unit uplift of x3.0 (industry-typical for old catalog titles). Same ±30-50% error range applies.

## Estimated acquisition range

$78.3k to $156.6k (2-4x the trailing net annuity of $39.1k/year). Same error range applies.

## Markets by review language

- french: 0% (game NOT localized in this language)
- german: 0% (game NOT localized in this language)
- koreana: 0% (game NOT localized in this language)
- schinese: 0% (game NOT localized in this language)
- brazilian: 0% (game NOT localized in this language)
- english: 8%
- russian: 91%
- spanish: 0% (game NOT localized in this language)
- japanese: 0% (game NOT localized in this language)

## Analyst notes (AI-assisted)

A minimalist Soviet-block life simulator where players perform mundane tasks like snow-shoveling in a procedurally-generated apartment complex.

PANELKI is a quiet, profitable niche title earning $3.3k/mo residual with 86% positive sentiment and strong Russian-language engagement (2,064 of 2,330 Steam reviews). The game's modest scale, solo-developer model, and narrow appeal make it unsuitable for acquisition, but a patient publisher could explore seasonal content drops or regional marketing to unlock the $5.4k/mo opportunity figure. The DLC friction and content-parity issue present a real but fixable operational problem.

- Most realistic play: publishing
- Risk (market): Extremely narrow appeal (Soviet aesthetics, idle/mundane simulation) limits ceiling; mainstream audience signal is zero.
- Risk (other): Delivery DLC is reported broken and blocks achievement completion, creating friction that depresses lifetime value and review sentiment.
- Risk (other): Developer inactive for 16 months; studio status flagged as fading with only one published title; revival or support depends on creator availability.

What players are asking for:
- Fix Delivery DLC functionality and remove achievement lockbehind paid content
- More varied monetization paths and income mechanics beyond snow-shoveling
- Expanded map or task variety to reduce repetition loop

Suggested first moves:
1. Contact developer to assess interest in publishing partnership, fix Delivery DLC, and plan seasonal content (winter/New Year events align with Soviet nostalgia marketing).
2. Audit DLC achievement gating and pricing model; consider bundling or free conversion to unlock that $5.4k opportunity gap.
3. Run regional ad test in Russia and Eastern Europe (where 77% of reviews originate) via Steam sales events; validate willingness to spend on cosmetics or map expansions.

Generated 2026-08-20 from public signals and player reviews. Directional, not diligence.

## Methodology

Units are estimated from Steam-purchase reviews times a release-cohort multiplier (Boxleiter method, 20-75x by year). Revenue uses an effective price (lifetime discounts and regional pricing) and nets out VAT (~13%), refunds (~9.5%) and Steam's 30% cut: roughly 55% of gross reaches the developer.

Source: https://residualplay.com/game/1836160
Citation: please cite ResidualPlay (https://residualplay.com) when using these estimates.