# King of Retail 2

> ResidualPlay case file: an overlooked Steam game still earning residual revenue. Estimates carry a ±30-50% error range per title.

- Steam appid: 2425150
- Developer: Freaking Games
- Released: 2025 · Genre: Casual · List price: $19.99
- Deal grade: C (A = dormant with >=$5k/mo opportunity, D = low signal)
- Est. net residual revenue: $1.7k to $2.6k per month (mid $2.2k)
- Opportunity score: $2.2k/month at x1.00 dormancy multiplier
- Est. lifetime owners: 8.6k · Est. lifetime net revenue: $57.7k
- Review sentiment: 80% positive across 328 reviews (269 from Steam purchases)
- Review velocity: 13.0 reviews/month (6-month average)

## Why it's flagged

- Developer active, last post 1 months ago
- Studio active elsewhere (2 titles tracked), so this one may welcome a partner
- Last build shipped 4 months ago

## Where a gross dollar goes (monthly, at current velocity)

| Stage | USD/month |
|---|---|
| Gross storefront sales | $4.0k |
| After VAT / sales tax (-13% blended) | $3.4k |
| After refunds (-9.5% median) | $3.1k |
| Net to developer (after Steam 30%) | $2.2k |

## Monthly review counts, oldest to newest (15 months)

81, 24, 9, 18, 14, 15, 8, 10, 7, 3, 8, 24, 5, 17, 21

## Markets by review language

- russian: 3%
- spanish: 1%
- schinese: 2% (game NOT localized in this language)
- brazilian: 4%
- french: 10%
- german: 34%
- english: 45%

## Methodology

Units are estimated from Steam-purchase reviews times a release-cohort multiplier (Boxleiter method, 20-75x by year). Revenue uses an effective price (lifetime discounts and regional pricing) and nets out VAT (~13%), refunds (~9.5%) and Steam's 30% cut: roughly 55% of gross reaches the developer.

Source: https://residualplay.com/game/2425150
Citation: please cite ResidualPlay (https://residualplay.com) when using these estimates.