# Finding Frankie

> ResidualPlay case file: an overlooked Steam game still earning residual revenue. Estimates carry a ±30-50% error range per title.

- Steam appid: 2597970
- Developer: SUPERLOU
- Released: 2024 · Genre: Action · List price: $14.99
- Deal grade: A (A = dormant with >=$5k/mo opportunity, D = low signal)
- Est. net residual revenue: $3.5k to $5.3k per month (mid $4.4k)
- Opportunity score: $7.3k/month at x1.65 dormancy multiplier
- Est. lifetime owners: 59.8k · Est. lifetime net revenue: $262.2k
- Review sentiment: 90% positive across 2048 reviews (1870 from Steam purchases)
- Review velocity: 40.3 reviews/month (6-month average)

## Why it's flagged

- Developer silent for 16 months
- Studio quiet across its whole catalog
- Last build shipped 22 months ago
- Last discounted 1 months ago, 5 sales in the last 12 months

## Where a gross dollar goes (monthly, at current velocity)

| Stage | USD/month |
|---|---|
| Gross storefront sales | $8.0k |
| After VAT / sales tax (-13% blended) | $7.0k |
| After refunds (-9.5% median) | $6.3k |
| Net to developer (after Steam 30%) | $4.4k |

## Monthly review counts, oldest to newest (22 months)

451, 433, 131, 84, 56, 51, 61, 127, 57, 28, 31, 27, 48, 34, 26, 47, 18, 38, 28, 37, 66, 55

## Missed seasonal-sale revenue (modeled)

Skipped 7 Steam seasonal sale window(s) in the last 22 months. Running a -50% discount in those windows is modeled at +$40.1k net in total, assuming a unit uplift of x3.0 (industry-typical for old catalog titles). Same ±30-50% error range applies.

## Estimated acquisition range

$106.0k to $212.1k (2-4x the trailing net annuity of $53.0k/year). Same error range applies.

## Markets by review language

- german: 3%
- english: 69%
- spanish: 5%
- japanese: 1%
- brazilian: 4%
- french: 3%
- koreana: 3% (game NOT localized in this language)
- russian: 9%
- schinese: 4% (game NOT localized in this language)

## Analyst notes (AI-assisted)

Finding Frankie is a bright, parkour-driven mascot horror platformer with tight controls and a 2-4 hour campaign that launched in 2024.

Finding Frankie has achieved strong critical reception (89.5% positive, 40 reviews/month) on a modest $262k lifetime base, with $4.4k/mo in residual revenue and an untapped $7.3k/mo opportunity. The title shows healthy engagement (59k units, 89% positive) despite minimal post-launch support (last dev post 16 months ago) and a 'fading' studio profile with only this title in its catalog. This is a prime candidate for a publishing partner or experienced horror-platformer label to fund post-launch content (sequel hinting, DLC, console ports) or for a larger publisher to acquire outright and revive through marketing and platform expansion.

- Most realistic play: publishing
- Risk (tech): Parkour-heavy platformers have tight mechanical expectations; player complaints about jump clamber inconsistency and difficulty balance suggest ongoing tuning needs.
- Risk (market): Studio marked 'fading' with one title; creator bandwidth or commitment to post-launch content or sequel viability is unclear.
- Risk (other): Localization gap in Simplified Chinese (6.4%) despite 63 reviews suggests untapped region where horror-platformer demand may be strong.

What players are asking for:
- Sequel confirmation (Finding Frankie 2 mentioned in multiple positive reviews with strong anticipation)
- Longer campaign and more mechanics (3-6 hour players want expanded scope)
- UI/UX polish: 'new run' menu option, clearer mission markers (Duck handheld quest logs causing confusion)
- Difficulty balance tuning for casual parkour players or toggleable assist modes

Suggested first moves:
1. Audit parkour/platformer player feedback on Discord or Reddit for top 3-5 mechanical gripes; fund a balance patch that addresses clamber consistency and difficulty curves (low cost, high sentiment lift).
2. Commission a 30-second teaser or roadmap announcement for Finding Frankie 2 or a DLC campaign; current players are actively asking for it and residual revenue suggests strong attach rate for continuity content.
3. Evaluate Simplified Chinese localization and console ports (Nintendo Switch, PlayStation 5) as leverage points; 6.4% loc gap and 59k units indicate $1-2k/mo upside per region if marketing spend is minimal.

Generated 2026-08-20 from public signals and player reviews. Directional, not diligence.

## Methodology

Units are estimated from Steam-purchase reviews times a release-cohort multiplier (Boxleiter method, 20-75x by year). Revenue uses an effective price (lifetime discounts and regional pricing) and nets out VAT (~13%), refunds (~9.5%) and Steam's 30% cut: roughly 55% of gross reaches the developer.

Source: https://residualplay.com/game/2597970
Citation: please cite ResidualPlay (https://residualplay.com) when using these estimates.