# Ballionaire

> ResidualPlay case file: an overlooked Steam game still earning residual revenue. Estimates carry a ±30-50% error range per title.

- Steam appid: 2667120
- Developer: newobject
- Publisher: Raw Fury
- Released: 2024 · Genre: Casual · List price: $12.34
- Deal grade: C (A = dormant with >=$5k/mo opportunity, D = low signal)
- Est. net residual revenue: $1.6k to $2.4k per month (mid $2.0k)
- Opportunity score: $2.0k/month at x1.00 dormancy multiplier
- Est. lifetime owners: 75.8k · Est. lifetime net revenue: $273.6k
- Review sentiment: 86% positive across 2586 reviews (2370 from Steam purchases)
- Review velocity: 22.3 reviews/month (6-month average)

## Why it's flagged

- Developer active, last post 4 months ago
- Last build shipped 17 months ago
- Last discounted 0 months ago, 12 sales in the last 12 months

## Where a gross dollar goes (monthly, at current velocity)

| Stage | USD/month |
|---|---|
| Gross storefront sales | $3.7k |
| After VAT / sales tax (-13% blended) | $3.2k |
| After refunds (-9.5% median) | $2.9k |
| Net to developer (after Steam 30%) | $2.0k |

## Monthly review counts, oldest to newest (20 months)

1163, 208, 117, 84, 89, 35, 77, 68, 42, 36, 58, 207, 55, 34, 19, 22, 16, 22, 32, 23

## Missed seasonal-sale revenue (modeled)

Skipped 3 Steam seasonal sale window(s) in the last 20 months. Running a -50% discount in those windows is modeled at +$71.2k net in total, assuming a unit uplift of x3.0 (industry-typical for old catalog titles). Same ±30-50% error range applies.

## Markets by review language

- french: 2%
- german: 4%
- koreana: 2%
- spanish: 1%
- japanese: 5%
- schinese: 5%
- brazilian: 1% (game NOT localized in this language)
- english: 79%
- russian: 1% (game NOT localized in this language)

## Methodology

Units are estimated from Steam-purchase reviews times a release-cohort multiplier (Boxleiter method, 20-75x by year). Revenue uses an effective price (lifetime discounts and regional pricing) and nets out VAT (~13%), refunds (~9.5%) and Steam's 30% cut: roughly 55% of gross reaches the developer.

Source: https://residualplay.com/game/2667120
Citation: please cite ResidualPlay (https://residualplay.com) when using these estimates.