# Slay the Alice

> ResidualPlay case file: an overlooked Steam game still earning residual revenue. Estimates carry a ±30-50% error range per title.

- Steam appid: 3048760
- Developer: SUZUMIHARA
- Publisher: BARON DU JUVÉNILE
- Released: 2025 · Genre: Adventure · List price: $3.99
- Deal grade: B (A = dormant with >=$5k/mo opportunity, D = low signal)
- Est. net residual revenue: $722 to $1.1k per month (mid $903)
- Opportunity score: $1.7k/month at x1.90 dormancy multiplier
- Est. lifetime owners: 8.7k · Est. lifetime net revenue: $11.7k
- Review sentiment: 98% positive across 293 reviews (273 from Steam purchases)
- Review velocity: 27.0 reviews/month (6-month average)

## Why it's flagged

- No developer announcement on record, ever
- Studio quiet across its whole catalog
- Last build shipped 19 months ago
- Store page localized in only 4 language(s)
- Last discounted 1 months ago, 6 sales in the last 12 months
- Proven demand elasticity: x2.6 review velocity during past deep sales

## Where a gross dollar goes (monthly, at current velocity)

| Stage | USD/month |
|---|---|
| Gross storefront sales | $1.6k |
| After VAT / sales tax (-13% blended) | $1.4k |
| After refunds (-9.5% median) | $1.3k |
| Net to developer (after Steam 30%) | $903 |

## Monthly review counts, oldest to newest (19 months)

27, 8, 6, 2, 3, 7, 8, 3, 17, 9, 6, 11, 8, 28, 21, 37, 13, 32, 31

## Missed seasonal-sale revenue (modeled)

Skipped 4 Steam seasonal sale window(s) in the last 19 months. Running a -50% discount in those windows is modeled at +$479 net in total, assuming a unit uplift of x2.6 taken from this game's own sale history. Same ±30-50% error range applies.

## Estimated acquisition range

$21.7k to $43.3k (2-4x the trailing net annuity of $10.8k/year). Same error range applies.

## Markets by review language

- japanese: 11%
- koreana: 9%
- russian: 5% (game NOT localized in this language)
- schinese: 25%
- brazilian: 2% (game NOT localized in this language)
- french: 2% (game NOT localized in this language)
- german: 0% (game NOT localized in this language)
- english: 41%
- spanish: 5% (game NOT localized in this language)

Localization gap: 14% of measured reviews are written in languages the game does not support (top: russian). Localizing is likely immediate market expansion.

## Methodology

Units are estimated from Steam-purchase reviews times a release-cohort multiplier (Boxleiter method, 20-75x by year). Revenue uses an effective price (lifetime discounts and regional pricing) and nets out VAT (~13%), refunds (~9.5%) and Steam's 30% cut: roughly 55% of gross reaches the developer.

Source: https://residualplay.com/game/3048760
Citation: please cite ResidualPlay (https://residualplay.com) when using these estimates.
