# 拖拖拉拉小菲镇

> ResidualPlay case file: an overlooked Steam game still earning residual revenue. Estimates carry a ±30-50% error range per title.

- Steam appid: 3186040
- Developer: LuzhangGames
- Released: 2025 · Genre: Casual · List price: $1.99
- Deal grade: C (A = dormant with >=$5k/mo opportunity, D = low signal)
- Est. net residual revenue: $1.7k to $2.6k per month (mid $2.2k)
- Opportunity score: $2.2k/month at x1.00 dormancy multiplier
- Est. lifetime owners: 43.8k · Est. lifetime net revenue: $29.2k
- Review sentiment: 98% positive across 1438 reviews (1368 from Steam purchases)
- Review velocity: 131.0 reviews/month (6-month average)

## Why it's flagged

- Developer active, last post 1 months ago
- Last build shipped 6 months ago
- Store page localized in only 1 language(s)

## Where a gross dollar goes (monthly, at current velocity)

| Stage | USD/month |
|---|---|
| Gross storefront sales | $4.0k |
| After VAT / sales tax (-13% blended) | $3.5k |
| After refunds (-9.5% median) | $3.1k |
| Net to developer (after Steam 30%) | $2.2k |

## Monthly review counts, oldest to newest (12 months)

73, 130, 77, 33, 14, 38, 72, 48, 25, 31, 22, 588

## Missed seasonal-sale revenue (modeled)

Skipped 6 Steam seasonal sale window(s) in the last 12 months. Running a -50% discount in those windows is modeled at +$6.2k net in total, assuming a unit uplift of x3.0 (industry-typical for old catalog titles). Same ±30-50% error range applies.

## Markets by review language

- french: 0% (game NOT localized in this language)
- english: 1% (game NOT localized in this language)
- russian: 0% (game NOT localized in this language)
- japanese: 0% (game NOT localized in this language)
- schinese: 98% (game NOT localized in this language)

Localization gap: 100% of measured reviews are written in languages the game does not support (top: schinese). Localizing is likely immediate market expansion.

## Methodology

Units are estimated from Steam-purchase reviews times a release-cohort multiplier (Boxleiter method, 20-75x by year). Revenue uses an effective price (lifetime discounts and regional pricing) and nets out VAT (~13%), refunds (~9.5%) and Steam's 30% cut: roughly 55% of gross reaches the developer.

Source: https://residualplay.com/game/3186040
Citation: please cite ResidualPlay (https://residualplay.com) when using these estimates.
