# The Heart of Influencer

> ResidualPlay case file: an overlooked Steam game still earning residual revenue. Estimates carry a ±30-50% error range per title.

- Steam appid: 3562530
- Developer: Mountain and Sea Studio
- Released: 2025 · Genre: Casual · List price: $12.99
- Deal grade: B (A = dormant with >=$5k/mo opportunity, D = low signal)
- Est. net residual revenue: $218 to $327 per month (mid $272)
- Opportunity score: $504/month at x1.85 dormancy multiplier
- Est. lifetime owners: 8.5k · Est. lifetime net revenue: $37.2k
- Review sentiment: 88% positive across 332 reviews (267 from Steam purchases)
- Review velocity: 2.5 reviews/month (6-month average)

## Why it's flagged

- Developer silent for 16 months
- Studio active elsewhere (4 titles tracked), so this one may welcome a partner
- Last build shipped 16 months ago
- No Steam discount in 4.0 years (deepest tracked: -0%)

## Where a gross dollar goes (monthly, at current velocity)

| Stage | USD/month |
|---|---|
| Gross storefront sales | $494 |
| After VAT / sales tax (-13% blended) | $430 |
| After refunds (-9.5% median) | $389 |
| Net to developer (after Steam 30%) | $272 |

## Monthly review counts, oldest to newest (16 months)

192, 19, 5, 5, 1, 7, 34, 4, 3, 1, 2, 1, 2, 3, 3, 4

## Missed seasonal-sale revenue (modeled)

Skipped 8 Steam seasonal sale window(s) in the last 16 months. Running a -50% discount in those windows is modeled at +$1.4k net in total, assuming a unit uplift of x3.0 (industry-typical for old catalog titles). Same ±30-50% error range applies.

## Estimated acquisition range

$6.5k to $13.1k (2-4x the trailing net annuity of $3.3k/year). Same error range applies.

## Markets by review language

- russian: 1%
- japanese: 0%
- schinese: 89%
- french: 1%
- german: 0%
- english: 6%
- koreana: 2%

## Methodology

Units are estimated from Steam-purchase reviews times a release-cohort multiplier (Boxleiter method, 20-75x by year). Revenue uses an effective price (lifetime discounts and regional pricing) and nets out VAT (~13%), refunds (~9.5%) and Steam's 30% cut: roughly 55% of gross reaches the developer.

Source: https://residualplay.com/game/3562530
Citation: please cite ResidualPlay (https://residualplay.com) when using these estimates.