# Graffism VR - Graffiti Simulator

> ResidualPlay case file: an overlooked Steam game still earning residual revenue. Estimates carry a ±30-50% error range per title.

- Steam appid: 3597180
- Developer: VRiteLabs
- Released: 2025 · Genre: Action · List price: $24.99
- Deal grade: B (A = dormant with >=$5k/mo opportunity, D = low signal)
- Est. net residual revenue: $1.1k to $1.7k per month (mid $1.4k)
- Opportunity score: $2.1k/month at x1.50 dormancy multiplier
- Est. lifetime owners: 2.8k · Est. lifetime net revenue: $23.1k
- Review sentiment: 85% positive across 89 reviews (86 from Steam purchases)
- Review velocity: 6.7 reviews/month (6-month average)

## Why it's flagged

- Developer active, last post 6 months ago
- Last build shipped 6 months ago
- No Steam discount in 4.0 years (deepest tracked: -0%)

## Where a gross dollar goes (monthly, at current velocity)

| Stage | USD/month |
|---|---|
| Gross storefront sales | $2.5k |
| After VAT / sales tax (-13% blended) | $2.2k |
| After refunds (-9.5% median) | $2.0k |
| Net to developer (after Steam 30%) | $1.4k |

## Monthly review counts, oldest to newest (10 months)

10, 12, 13, 10, 8, 8, 12, 6, 3, 3

## Missed seasonal-sale revenue (modeled)

Skipped 6 Steam seasonal sale window(s) in the last 10 months. Running a -50% discount in those windows is modeled at +$5.1k net in total, assuming a unit uplift of x3.0 (industry-typical for old catalog titles). Same ±30-50% error range applies.

## Estimated acquisition range

$33.5k to $67.0k (2-4x the trailing net annuity of $16.8k/year). Same error range applies.

## Markets by review language

- english: 58%
- russian: 14% (game NOT localized in this language)
- spanish: 4%
- japanese: 3% (game NOT localized in this language)
- brazilian: 1% (game NOT localized in this language)
- french: 4%
- german: 16%

Localization gap: 18% of measured reviews are written in languages the game does not support (top: russian). Localizing is likely immediate market expansion.

## Methodology

Units are estimated from Steam-purchase reviews times a release-cohort multiplier (Boxleiter method, 20-75x by year). Revenue uses an effective price (lifetime discounts and regional pricing) and nets out VAT (~13%), refunds (~9.5%) and Steam's 30% cut: roughly 55% of gross reaches the developer.

Source: https://residualplay.com/game/3597180
Citation: please cite ResidualPlay (https://residualplay.com) when using these estimates.