# Mayoi Shopping Street

> ResidualPlay case file: an overlooked Steam game still earning residual revenue. Estimates carry a ±30-50% error range per title.

- Steam appid: 3826560
- Developer: Actor
- Released: 2025 · Genre: Indie · List price: $3.99
- Deal grade: D (A = dormant with >=$5k/mo opportunity, D = low signal)
- Est. net residual revenue: $252 to $377 per month (mid $314)
- Opportunity score: $314/month at x1.00 dormancy multiplier
- Est. lifetime owners: 1.5k · Est. lifetime net revenue: $2.1k
- Review sentiment: 86% positive across 51 reviews (48 from Steam purchases)
- Review velocity: 9.4 reviews/month (6-month average)

## Why it's flagged

- Developer active, last post 11 months ago
- Studio active elsewhere (3 titles tracked), so this one may welcome a partner
- Last build shipped 10 months ago

## Where a gross dollar goes (monthly, at current velocity)

| Stage | USD/month |
|---|---|
| Gross storefront sales | $571 |
| After VAT / sales tax (-13% blended) | $497 |
| After refunds (-9.5% median) | $449 |
| Net to developer (after Steam 30%) | $314 |

## Monthly review counts, oldest to newest (5 months)

41, 2, 1, 2, 1

## Markets by review language

- english: 4%
- koreana: 25% (game NOT localized in this language)
- japanese: 56%
- schinese: 15%

Localization gap: 25% of measured reviews are written in languages the game does not support (top: koreana). Localizing is likely immediate market expansion.

## Methodology

Units are estimated from Steam-purchase reviews times a release-cohort multiplier (Boxleiter method, 20-75x by year). Revenue uses an effective price (lifetime discounts and regional pricing) and nets out VAT (~13%), refunds (~9.5%) and Steam's 30% cut: roughly 55% of gross reaches the developer.

Source: https://residualplay.com/game/3826560
Citation: please cite ResidualPlay (https://residualplay.com) when using these estimates.