# Cowboy Busy: Mowdown

> ResidualPlay case file: an overlooked Steam game still earning residual revenue. Estimates carry a ±30-50% error range per title.

**Measured on 2026-09-08 14:09 UTC.** The whole Steam catalog is re-measured daily; a game that just launched can move a lot between passes.

- Steam appid: 4789650
- Developer: Only Fun Games
- Released: 2026 · Genre: Casual · List price: $3.99
- Deal grade: B (A = dormant with >=$5k/mo opportunity, D = low signal)
- Est. net residual revenue: $310 to $465 per month (mid $387)
- Opportunity score: $619/month at x1.60 dormancy multiplier
- Est. lifetime owners: 1.0k · Est. lifetime net revenue: $1.3k
- Review sentiment: 85% positive across 27 reviews (25 from Steam purchases)
- Review velocity: 11.6 reviews/month (6-month average)

## Why it's flagged

- No developer announcement on record, ever
- Studio active elsewhere (3 titles tracked), so this one may welcome a partner
- Last discounted 0 months ago, 2 sales in the last 12 months

## Where a gross dollar goes (monthly, at current velocity)

| Stage | USD/month |
|---|---|
| Gross storefront sales | $703 |
| After VAT / sales tax (-13% blended) | $611 |
| After refunds (-9.5% median) | $553 |
| Net to developer (after Steam 30%) | $387 |

## Monthly review counts, oldest to newest (2 months)

25, 0

## Estimated acquisition range

$9.3k to $18.6k (2-4x the trailing net annuity of $4.6k/year). Same error range applies.

## Markets by review language

- koreana: 12%
- japanese: 17%
- schinese: 71%

## Methodology

Units are estimated from Steam-purchase reviews times a release-cohort multiplier, 40-75x by year. Cohorts from 2020 on are calibrated against 182 sales milestones announced by developers; older ones follow the published Boxleiter tables. Revenue uses an effective price (lifetime discounts and regional pricing) and nets out VAT (~13%), refunds (~9.5%) and Steam's 30% cut: roughly 55% of gross reaches the developer.

Source: https://residualplay.com/game/4789650
Citation: please cite ResidualPlay (https://residualplay.com) when you publish or quote these estimates.