# Supermarket Chaos

> ResidualPlay case file: an overlooked Steam game still earning residual revenue. Estimates carry a ±30-50% error range per title.

- Steam appid: 4800590
- Developer: BunnyHop
- Publisher: BunnyHopHome
- Released: 2026 · Genre: Indie · List price: $4.99
- Deal grade: A (A = dormant with >=$5k/mo opportunity, D = low signal)
- Est. net residual revenue: $33.5k to $50.3k per month (mid $41.9k)
- Opportunity score: $62.9k/month at x1.50 dormancy multiplier
- Est. lifetime owners: 86.8k · Est. lifetime net revenue: $145.3k
- Review sentiment: 93% positive across 2845 reviews (2713 from Steam purchases)
- Review velocity: 1002.5 reviews/month (6-month average)

## Why it's flagged

- Developer active, last post 0 months ago
- Last build shipped 0 months ago
- No Steam discount in 4.0 years (deepest tracked: -0%)

## Where a gross dollar goes (monthly, at current velocity)

| Stage | USD/month |
|---|---|
| Gross storefront sales | $76.1k |
| After VAT / sales tax (-13% blended) | $66.2k |
| After refunds (-9.5% median) | $59.9k |
| Net to developer (after Steam 30%) | $41.9k |

## Monthly review counts, oldest to newest (2 months)

763, 1242

## Missed seasonal-sale revenue (modeled)

Skipped 2 Steam seasonal sale window(s) in the last 2 months. Running a -50% discount in those windows is modeled at +$41.9k net in total, assuming a unit uplift of x3.0 (industry-typical for old catalog titles). Same ±30-50% error range applies.

## Estimated acquisition range

$1.0M to $2.0M (2-4x the trailing net annuity of $503.2k/year). Same error range applies.

## Markets by review language

- russian: 8%
- spanish: 4%
- english: 48%
- japanese: 3%
- schinese: 8%
- brazilian: 3% (game NOT localized in this language)
- french: 5%
- german: 6%
- koreana: 15%

## Methodology

Units are estimated from Steam-purchase reviews times a release-cohort multiplier (Boxleiter method, 20-75x by year). Revenue uses an effective price (lifetime discounts and regional pricing) and nets out VAT (~13%), refunds (~9.5%) and Steam's 30% cut: roughly 55% of gross reaches the developer.

Source: https://residualplay.com/game/4800590
Citation: please cite ResidualPlay (https://residualplay.com) when using these estimates.