# Tattletail

> ResidualPlay case file: an overlooked Steam game still earning residual revenue. Estimates carry a ±30-50% error range per title.

- Steam appid: 568090
- Developer: Waygetter Electronics
- Publisher: Little Flag Software, LLC
- Released: 2016 · Genre: Action · List price: $7.99
- Deal grade: B (A = dormant with >=$5k/mo opportunity, D = low signal)
- Est. net residual revenue: $1.2k to $1.9k per month (mid $1.6k)
- Opportunity score: $2.9k/month at x1.85 dormancy multiplier
- Est. lifetime owners: 299.8k · Est. lifetime net revenue: $514.8k
- Review sentiment: 94% positive across 5024 reviews (4612 from Steam purchases)
- Review velocity: 36.3 reviews/month (6-month average)

## Why it's flagged

- Developer silent for 18 months
- Studio quiet across its whole catalog
- Last build shipped 9.4 years ago
- Store page localized in only 1 language(s)
- Last discounted 1 months ago, 4 sales in the last 12 months
- Proven demand elasticity: x2.1 review velocity during past deep sales

## Where a gross dollar goes (monthly, at current velocity)

| Stage | USD/month |
|---|---|
| Gross storefront sales | $2.8k |
| After VAT / sales tax (-13% blended) | $2.5k |
| After refunds (-9.5% median) | $2.2k |
| Net to developer (after Steam 30%) | $1.6k |

## Monthly review counts, oldest to newest (24 months)

44, 37, 43, 68, 102, 61, 47, 55, 33, 44, 50, 39, 41, 27, 43, 44, 159, 88, 44, 33, 36, 38, 23, 44

## Estimated acquisition range

$37.4k to $74.9k (2-4x the trailing net annuity of $18.7k/year). Same error range applies.

## Analyst notes (AI-assisted)

A short, asymmetrical survival-horror game built around a needy AI Furby-like creature (Tattletail) and a lurking threat (Mama) that unfolds across five nights.

Tattletail sits in a quiet but stable revenue position: $1.56k/mo residual income on a $514k lifetime take from ~300k units since 2016. The 94% positive rating and consistent review flow (36/mo) suggest a self-sustaining cult following, but a seven-month sales drought and fading developer signal this IP is dormant rather than actively managed. For a publisher seeking a low-risk catalog add or a studio interested in a minimal-effort revival (sequel, spiritual successor, or porting to emerging platforms), this represents proven genre credibility with zero mainstream saturation.

- Most realistic play: publishing
- Risk (market): Genre is crowded with free-to-play FNAF clones and better-funded indie horror; price elasticity of 2.13 suggests sales are highly sensitive to discounting, making sustained pricing difficult.
- Risk (tech): Built in 2016 on likely legacy engine; porting or maintaining across new platforms may require substantial rework.
- Risk (other): Studio has only one title and has not posted in 17.7 months; acquiring development talent or ongoing support may not be feasible.

What players are asking for:
- Longer campaign or expanded content (players finish in 1-2 hours)
- Port to console or mobile (technical complaints about PC performance)
- Sequel or spiritual successor exploring Mama's lore

Suggested first moves:
1. License the IP to a mobile publisher (Cattail, Tattletail GO) and test monetization on casual/horror audiences; low acquisition cost, proven IP recognition among Gen Z.
2. Evaluate console porting (Switch, PlayStation 5) as a low-touch revival; horror indies perform well on console and could unlock $300-500k in incremental lifetime sales based on elasticity and platform crossover.
3. Reach out to Waygetter Electronics or IP holder directly to explore a sequel or spiritual successor with 5-8 hours of content and Mama lore expansion; current community sentiment is extremely pro-character but anti-brevity.

Generated 2026-08-20 from public signals and player reviews. Directional, not diligence.

## Methodology

Units are estimated from Steam-purchase reviews times a release-cohort multiplier (Boxleiter method, 20-75x by year). Revenue uses an effective price (lifetime discounts and regional pricing) and nets out VAT (~13%), refunds (~9.5%) and Steam's 30% cut: roughly 55% of gross reaches the developer.

Source: https://residualplay.com/game/568090
Citation: please cite ResidualPlay (https://residualplay.com) when using these estimates.