# Hitman: Blood Money

> ResidualPlay case file: an overlooked Steam game still earning residual revenue. Estimates carry a ±30-50% error range per title.

- Steam appid: 6860
- Developer: Io-Interactive A/S
- Released: 2007 · Genre: Action · List price: $9.99
- Deal grade: A (A = dormant with >=$5k/mo opportunity, D = low signal)
- Est. net residual revenue: $6.2k to $9.3k per month (mid $7.7k)
- Opportunity score: $16.2k/month at x2.10 dormancy multiplier
- Est. lifetime owners: 1.0M · Est. lifetime net revenue: $2.2M
- Review sentiment: 94% positive across 16028 reviews (13556 from Steam purchases)
- Review velocity: 143.7 reviews/month (6-month average)

## Why it's flagged

- Developer silent for 7.8 years
- Studio active elsewhere (4 titles tracked), so this one may welcome a partner
- Last build shipped 12.5 years ago
- Store page localized in only 1 language(s)

## Where a gross dollar goes (monthly, at current velocity)

| Stage | USD/month |
|---|---|
| Gross storefront sales | $14.0k |
| After VAT / sales tax (-13% blended) | $12.2k |
| After refunds (-9.5% median) | $11.0k |
| Net to developer (after Steam 30%) | $7.7k |

## Monthly review counts, oldest to newest (24 months)

149, 95, 73, 104, 319, 184, 95, 159, 102, 86, 141, 157, 259, 112, 140, 84, 177, 155, 100, 209, 141, 106, 156, 150

## Estimated acquisition range

$185.1k to $370.2k (2-4x the trailing net annuity of $92.5k/year). Same error range applies.

## Analyst notes (AI-assisted)

Hitman: Blood Money is a 2006 stealth-sandbox assassination game that remains a franchise high point and earns $7.7k/mo despite zero active marketing.

Blood Money generates consistent residual revenue ($7.7k/mo mid, up to $9.3k/mo high) on a $9.99 price point with 94% positive reviews and ~144 reviews/mo. The title sits dormant but profitable, owned outright by Io-Interactive, and commands strong franchise loyalty across both legacy and new-to-series players. For a publisher seeking a no-risk evergreen catalog title or Io-Interactive seeking to optimize legacy IP monetization, this is a clean acquisition or remaster candidate with minimal legal overhead.

- Most realistic play: acquisition
- Risk (tech): Player reports indicate persistent compatibility issues (cursor locking, black-screen save reloads) that deter conversion despite strong concept appeal; mod workarounds exist but fragment user experience.
- Risk (market): Zero discounting in >18 months and no developer engagement in >7 months suggest low prioritization; risk that publisher has deprioritized legacy title support.
- Risk (other): Franchise trajectory: Absolution (2013) and World of Assassination trilogy (2016-2021) overshadow Blood Money in critical and player mindshare, limiting upsell to modern audience.

What players are asking for:
- Native controller support (currently requires community mod workarounds)
- Port or re-release of Hitman: Reprisal (mobile spin-off) to PC and console to compete with World of Assassination
- Bug fixes for save-reload black screens and cursor-locking on modern Windows/GPU drivers

Suggested first moves:
1. Audit and patch top 3-5 reported bugs (cursor lock, save reload, DX9 driver compatibility) on a single maintenance build; estimated 10-15% lift in conversion if critical blockers removed.
2. Evaluate lightweight remaster scope: controller support, widescreen fix, and upscaled UI as a $4.99-$14.99 re-release to capture modern console and handheld markets without full remake cost.
3. Assess dormancy reason with Io-Interactive: if deprioritized, negotiate acquisition or timed exclusive publishing partner to inject marketing spend; $7.7k/mo baseline suggests 3-5x upside if visibility restored.

Generated 2026-08-20 from public signals and player reviews. Directional, not diligence.

## Methodology

Units are estimated from Steam-purchase reviews times a release-cohort multiplier (Boxleiter method, 20-75x by year). Revenue uses an effective price (lifetime discounts and regional pricing) and nets out VAT (~13%), refunds (~9.5%) and Steam's 30% cut: roughly 55% of gross reaches the developer.

Source: https://residualplay.com/game/6860
Citation: please cite ResidualPlay (https://residualplay.com) when using these estimates.