# Sniper Elite VR

> ResidualPlay case file: an overlooked Steam game still earning residual revenue. Estimates carry a ±30-50% error range per title.

- Steam appid: 752480
- Developer: Just Add Water (Developments), Ltd.
- Publisher: Rebellion
- Released: 2021 · Genre: Action · List price: $29.99
- Deal grade: B (A = dormant with >=$5k/mo opportunity, D = low signal)
- Est. net residual revenue: $1.3k to $2.0k per month (mid $1.7k)
- Opportunity score: $3.5k/month at x2.10 dormancy multiplier
- Est. lifetime owners: 25.6k · Est. lifetime net revenue: $191.4k
- Review sentiment: 55% positive across 948 reviews (800 from Steam purchases)
- Review velocity: 8.8 reviews/month (6-month average)

## Why it's flagged

- Developer silent for 2.5 years
- Studio quiet across its whole catalog
- Last build shipped 5.0 years ago
- Last discounted 1 months ago, 6 sales in the last 12 months
- Proven demand elasticity: x2.1 review velocity during past deep sales

## Where a gross dollar goes (monthly, at current velocity)

| Stage | USD/month |
|---|---|
| Gross storefront sales | $3.0k |
| After VAT / sales tax (-13% blended) | $2.6k |
| After refunds (-9.5% median) | $2.4k |
| Net to developer (after Steam 30%) | $1.7k |

## Monthly review counts, oldest to newest (24 months)

1, 7, 5, 2, 4, 3, 3, 4, 6, 2, 10, 10, 3, 5, 16, 10, 12, 8, 12, 9, 5, 3, 11, 13

## Estimated acquisition range

$39.6k to $79.3k (2-4x the trailing net annuity of $19.8k/year). Same error range applies.

## Analyst notes (AI-assisted)

A VR adaptation of the Sniper Elite franchise featuring 19 campaign levels and multiplayer modes, published by Rebellion in 2021.

Sniper Elite VR sits at a crossroads: it generated $191k lifetime on modest 25.6k sales, but current monthly revenue runs $1.3–2.0k/mo with sparse new reviews (8.8/mo). The 55% positive score masks systemic complaints about map variety, movement mechanics, AI, and firearms feel. For a Rebellion property with untapped franchise equity in VR, this is either a candidate for a focused post-launch campaign (new maps, comfort tweaks, seasonal events) or a cautionary case study in licensed-IP execution.

- Most realistic play: revival
- Risk (market): VR audience remains niche and quality-sensitive; negative word-of-mouth in a 59-month-old title compounds acquisition risk without clear path to recoup.
- Risk (tech): Core locomotion and gunplay mechanics draw recurring criticism; rework may exceed marginal revenue upside.
- Risk (other): Studio status is fading (2 titles, dev silent 29+ months); IP stewardship and post-launch velocity questions.

What players are asking for:
- Expanded map pool beyond 19 levels, with greater environmental variety
- Improved movement and comfort options for locomotion sensitivity
- Firearms handling refinement and better ballistic feedback
- Continued support: sequel or seasonal content roadmap

Suggested first moves:
1. Audit code and asset health; map rebuild and comfort-settings overhaul cost relative to $1.6k/mo baseline to determine if 12–18-month refresh is viable.
2. Commission a focused UX audit on movement, aiming targeting, and feedback loops; prioritize low-cost high-impact tweaks (haptics, reticle clarity, comfort profiles).
3. If greenlit, test a seasonal content drop (3–5 new maps, cosmetics, leaderboards) at $0.99–4.99 price point with Rebellion's marketing to re-engage dormant owners and probe attach-rate elasticity.

Generated 2026-08-20 from public signals and player reviews. Directional, not diligence.

## Methodology

Units are estimated from Steam-purchase reviews times a release-cohort multiplier (Boxleiter method, 20-75x by year). Revenue uses an effective price (lifetime discounts and regional pricing) and nets out VAT (~13%), refunds (~9.5%) and Steam's 30% cut: roughly 55% of gross reaches the developer.

Source: https://residualplay.com/game/752480
Citation: please cite ResidualPlay (https://residualplay.com) when using these estimates.