My Friend Peppa Pig
Petoons Studio · 2021 · $39.99 · Adventure · deal grade B
Measured on 2026-09-23 17:12 UTC, 12 days ago. The whole catalog is re-measured daily; a game that just launched can move fast between passes.
- Estimated net residual revenue: $1.5k to $2.2k per month
- Opportunity: $2.5k per month at x1.35 dormancy
- Estimated lifetime owners: 30.9k
- 88% positive across 1360 reviews · 7.4 reviews/month
Why it's flagged
- Developer silent for 21 months
- Studio quiet across its whole catalog
- 43% of reviews come from key activations (excluded from revenue estimates)
Analyst notes (AI-assisted)
Note written 2026-08-22; the live figures above take precedence over any numbers in it.
A licensed Peppa Pig adventure game from 2021 targeting young children, with light exploration and event-trigger gameplay.
My Friend Peppa Pig holds 87.5% positive sentiment and has generated $243k lifetime, but earns only $1.8k/mo residual with zero discounts in 12 months and developer silence for 20 months. The title is licensed IP from Entertainment One (now Hasbro), so acquisition of the game alone is impossible; however, the dormant catalog position and strong user sentiment make it a candidate for publishing refresh or licensing renegotiation if the current rights agreement permits revival. Outright Games Ltd. shows fading studio status, suggesting internal deprioritization despite healthy community goodwill. Most realistic play: licensing.
- Risk: Peppa Pig IP owned by Entertainment One/Hasbro; any revival requires renegotiation of publishing or development rights, which may be costly or time-limited.
- Risk: Median session of 2.5 hours and no discount activity in 12 months suggests weak evergreen appeal; children's licensed games face short shelf lives and seasonal demand spikes.
- Risk: No cloud save, no workshop, and 20% localization gap (Simplified Chinese unserved) limit long-tail monetization and international reach.
This case as Markdown · Estimates carry ±30-50% error per title.