My Little Pony: A Zephyr Heights Mystery
Drakhar Studios · 2024 · $39.99 · Action · deal grade B
Measured on 2026-09-26 15:22 UTC, 9 days ago. The whole catalog is re-measured daily; a game that just launched can move fast between passes.
- Estimated net residual revenue: $362 to $543 per month
- Opportunity: $611 per month at x1.35 dormancy
- Estimated lifetime owners: 5.1k
- 67% positive across 205 reviews · 1.5 reviews/month
Why it's flagged
- Developer silent for 22 months
- Studio quiet across its whole catalog
Analyst notes (AI-assisted)
Note written 2026-09-10; the live figures above take precedence over any numbers in it.
A My Little Pony adventure-puzzle title released in 2024 by Outright Games, built on Hasbro's flagship IP.
This title carries licensed IP risk that makes standalone acquisition unrealistic, but it presents a narrow publishing or revival angle if Hasbro seeks to stabilize its PC catalog. The game earned modest lifetime revenue against a small player base and shows zero promotional activity post-launch, suggesting either poor commercial performance or publisher deprioritization. Current residual flow is thin; value lies only in IP rights coordination or technical remediation if Hasbro wants to rescue the property's reputation on PC. Most realistic play: licensing.
- Risk: My Little Pony IP is owned by Hasbro; any acquisition or revival requires Hasbro's approval and likely a renegotiated license agreement.
- Risk: Top review reports a critical Unity runtime error on Windows 11 that blocks play; unpatched technical issues are likely suppressing adoption and residual revenue.
- Risk: Peak concurrent players are in single digits and no discount promotions have been run in the last 12 months, indicating the publisher has effectively frozen support.
This case as Markdown · Estimates carry ±30-50% error per title.