Five Nights at Freddy's: Help Wanted 2
Steel Wool Studios · 2023 · $39.99 · Indie · deal grade A
- Estimated net residual revenue: $9.4k to $14.1k per month
- Opportunity: $19.3k per month at x1.65 dormancy
- Estimated lifetime owners: 162.1k
- 95%% positive across 5358 reviews · 47.0 reviews/month
Why it's flagged
- Developer silent for 21 months
- Studio active elsewhere (5 titles tracked), so this one may welcome a partner
- Last build shipped 20 months ago
- Last discounted 1 months ago, 2 sales in the last 12 months
- Proven demand elasticity: x1.8 review velocity during past deep sales
Analyst notes (AI-assisted)
VR anthology of Five Nights at Freddy's minigames and experiences, sequel to 2021's Help Wanted.
Help Wanted 2 is a quiet but stable earner: $11.7k/mo residual revenue on $1.6M lifetime, 95% positive sentiment, and active player reviews (47/mo average). The title sits in a narrow niche (VR+indie+licensed horror) with modest discount velocity (2 promotions in 12 months) and measurable elasticity (1.8), suggesting pricing power and room for strategic promotional campaigns. For a publisher or VR platform holder, the opportunity is straightforward: gentle catalog activation through seasonal sales, regional localization (5.6% Russian gap), and potential cross-promotion with broader FNaF IP. Acquisition by a major publisher unlikely given Scott Cawthon IP control; revival angles are limited. Most realistic play: publishing.
- Risk: Scott Cawthon retains Five Nights at Freddy's IP; any meaningful strategic move (pricing, content, platform expansion) requires Cawthon/ScottGames sign-off.
- Risk: Audience sentiment consistently compares Help Wanted 2 unfavorably to the first game on content depth, with players citing 'filler' minigames and preference for original FNaF experiences over new ones.
- Risk: VR-first title limits addressable market; flat-mode support was a pain point (players explicitly praised its addition), suggesting platform constraints remain real.
This case as Markdown · Estimates carry ±30-50%% error per title.