CLANNAD
VisualArts/Key · 2015 · $44.99 · Adventure · deal grade A
Measured on 2026-09-24 10:43 UTC, 11 days ago. The whole catalog is re-measured daily; a game that just launched can move fast between passes.
- Estimated net residual revenue: $12.3k to $18.4k per month
- Opportunity: $25.3k per month at x1.65 dormancy
- Estimated lifetime owners: 645.0k
- 98% positive across 11010 reviews · 63.5 reviews/month
Why it's flagged
- Developer silent for 15 months
- Studio quiet across its whole catalog
- Store page localized in only 2 language(s)
Analyst notes (AI-assisted)
Note written 2026-08-25; the live figures above take precedence over any numbers in it.
CLANNAD is a landmark visual novel from Key (2004) about interconnected character routes, family, and loss, ported to Steam in 2015 with enhanced visuals.
This title sits in a rare position: a quiet, mature visual novel with stratospheric critical reception (98%+ positive) and steady residual revenue that has seen zero promotional activity in over a year. The community is devoted but aging, playtime metrics suggest strong engagement depth, and the Russian localization gap represents untapped international upside. For a publisher or platform holder, CLANNAD offers low-risk catalog depth in a genre that monetizes through word-of-mouth and franchise halo effects; for a rights holder (Sekai Project as publisher, VisualArts/Key as developer), the path to revival is modest localization work and seasonal sales timing, not aggressive marketing. Most realistic play: publishing.
- Risk: Visual novel genre on Steam is highly fragmented and subject to platform content moderation shifts; streaming monetization friction noted in player reviews suggests potential flag for VOD platforms.
- Risk: Title is nine years old on Steam with no developer posts in thirteen months; engine stability and OS compatibility on modern Windows/Proton may require maintenance investment.
- Risk: Sekai Project publisher status shows as 'fading'; rights chain complexity (VisualArts/Key developer, Sekai publisher, likely additional rights holders for music/art) could complicate revival or licensing deals.
This case as Markdown · Estimates carry ±30-50% error per title.