Hidden Folks

Hidden Folks · 2017 · $14.99 · Adventure · deal grade D

Measured on 2026-10-02 10:40 UTC, 3 days ago. The whole catalog is re-measured daily; a game that just launched can move fast between passes.

• Estimated net residual revenue: $616 to $924 per month
• Opportunity: $770 per month at x1.00 dormancy
• Estimated lifetime owners: 418.0k
• 97% positive across 9549 reviews · 9.6 reviews/month

Why it's flagged

• Developer active, last post 4 months ago
• Last discounted 0 months ago, 6 sales in the last 12 months

Analyst notes (AI-assisted)

Note written 2026-08-25; the live figures above take precedence over any numbers in it.

Hidden Folks is a whimsical where-is-Waldo-style puzzle adventure where players search for characters and objects in hand-drawn diorama scenes.

This indie title sustains solid four-figure monthly residuals nearly seven years post-launch on minimal maintenance. The 96% positive sentiment, consistent review velocity, and retention of roughly half its player base signal durable appeal in the casual/puzzle segment, even as concurrency is tiny. For a publisher seeking low-risk catalog depth or a developer evaluating IP licensing, the game's stability and international reach (23 languages) make it a viable acquisition target; for a studio owning similar IP or seeking revival upside, a modest content refresh could rekindle press attention. Most realistic play: acquisition.

• Risk: Extremely low concurrent player count (14 now, peak 19 in 30 days) suggests the game has saturated its addressable audience and may lack growth headroom without major creative intervention.
• Risk: Single-title studio with minimal recent dev communication (last post ~2.5 months ago) creates uncertainty about long-term support capability if acquired.

This case as Markdown · Estimates carry ±30-50% error per title.