Hasbro's BATTLESHIP

Marmalade Game Studio Ltd · 2018 · $12.49 · Action · deal grade B

Measured on 2026-09-23 16:57 UTC, 12 days ago. The whole catalog is re-measured daily; a game that just launched can move fast between passes.

• Estimated net residual revenue: $362 to $542 per month
• Opportunity: $723 per month at x1.60 dormancy
• Estimated lifetime owners: 41.5k
• 82% positive across 986 reviews · 6.7 reviews/month

Why it's flagged

• Developer silent for 3.9 years
• Studio active elsewhere (7 titles tracked), so this one may welcome a partner

Analyst notes (AI-assisted)

Note written 2026-08-25; the live figures above take precedence over any numbers in it.

A digital adaptation of the classic Hasbro Battleship board game with single-player Commander mode and online multiplayer.

Hasbro's Battleship maintains a respectable 82% positive ratio on 974 reviews and generates $565/mo residual revenue six years post-launch, suggesting steady casual-play appeal. However, the game sits dormant: no developer posts in 45 months, no meaningful platform engagement (6 concurrent players), and aggressive paywall mechanics in Commander mode may have capped its ceiling. The opportunity is modest but real for a publisher willing to invest in a light content refresh (new commanders, seasonal events) or for Hasbro to reclaim publishing rights as part of a broader board-game IP strategy. Most realistic play: licensing.

• Risk: Hasbro retains the BATTLESHIP trademark and IP; acquisition of the game itself is not possible without explicit license transfer.
• Risk: Only 6 players online now; matchmaking will fail if residual player base continues to decline.
• Risk: Board-game adaptations face commoditization pressure; a 90% discount history suggests price elasticity at 1.25 means cut-price promotions may have trained players to avoid full-price purchase.

This case as Markdown · Estimates carry ±30-50% error per title.