Braid, Anniversary Edition

Thekla, Inc. · 2024 · $19.99 · Action · deal grade C

Measured on 2026-10-02 13:26 UTC, 3 days ago. The whole catalog is re-measured daily; a game that just launched can move fast between passes.

Estimated net residual revenue: $2.6k to $3.9k per month
Opportunity: $3.3k per month at x1.00 dormancy
Estimated lifetime owners: 70.7k
92% positive across 1891 reviews · 22.4 reviews/month

Why it's flagged

Developer active, last post 4 months ago
Studio active elsewhere (2 titles tracked), so this one may welcome a partner
Last discounted 0 months ago, 10 sales in the last 12 months
Proven demand elasticity: x2.2 review velocity during past deep sales

Analyst notes (AI-assisted)

Note written 2026-08-25; the live figures above take precedence over any numbers in it.

Braid, Anniversary Edition is a 2024 remaster of the acclaimed 2008 puzzle-platformer built around time manipulation mechanics and narrative ambiguity.

This title sits in an unusual position: a critically respected classic with durable community sentiment (86% recent positive) that continues to generate solid four-figure monthly residuals despite minimal active concurrent players. The Anniversary Edition relaunch appears to have succeeded in re-engaging some legacy players while attracting newcomers, yet the player base remains niche and inactive. For a buyer or publisher, the opportunity is narrow, the game's value lies in its back-catalog stability and potential licensing of its core mechanic or IP to external projects, rather than live expansion or aggressive revival. Most realistic play: licensing.

Risk: Extremely low concurrent population (22-27 players) and high elasticity suggest price-sensitive, non-sticky audience; aggressive discounting (current 75% off, 11 promotions in 12 months) may be cannibalizing full-price sales and training buyers to wait for sales.
Risk: Player feedback emphasizes brevity as a liability (4-5 hour median playtime); content-expansion revival campaigns would require developer investment with unclear ROI on a title that appears to have shipped complete.

This case as Markdown · Estimates carry ±30-50% error per title.